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TenPay online direct marketing to help Air China ticket

BEIJING (Xinhua) yesterday, Tencent's online payment platform TenPay announced the co-operation with Air China, the two sides in the field of online payment channels, the depth of cooperation, through the Air China website visitors and ticket agents for the provision of share tickets and payment services. With immediate effect, passengers log on Air China Web site, select the appropriate flight, you can use the money to pay through an account or TenPay covered dozens of major domestic banks booking payment.

Air official said e-commerce sales, ticket online direct marketing is the development trend of China's civil aviation industry, Air China has been vigorously developing in recent years, online direct sales channel, target will be around in 2012 to increase the proportion to 15% direct sales .

TenPay Center for Marketing said, more and more airlines to enter the ticket in the field of online direct marketing, ticketing agents to reduce the proportion of the ticket sales. As of July, including Air China, China Southern, China Eastern, Hainan Airlines and other airlines, including more than 10 have passed TenPay online ticket sales.

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