iPhone 4 out or not because of hunger Marketing
"Book iPhone 4 in Hong Kong need two weeks to 20 days to get the real machine." "supply the British Mainland, the U.S. version and the version of iPhone 4 less volume, sales prices of course we can only friends." "white Edition iPhone 4 For technical reasons, will postpone the listing. This is also exacerbated the shortage of black iPhone 4. "
out of stock or out of stock. Recently, with the iPhone 4 in many countries and regions listed, the greatest shortage has become the topic of Apple fans. Look, iPhone 4 out not earlier industry estimates of the "starvation diet" but a real shortage.
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iPhone 4 real shortage caused by the player, "onlookers"
"my friend two weeks ago in Hong Kong Book 3 Department iPhone 4, up to now has not got a real machine. "8, engaged in IT industry, Mr. Cheng told reporters in Hong Kong, Mainland consumers now buy iPhone 4, is difficult to immediately get a real machine, it normally takes 15 to 20 advance days of booking, and then book the order when the iPhone 4 hours notice to go after the arrival of mobile phones taken. It is learned, not just for mainland users, even the local user, it is difficult to single-handedly getting goods to the payment.
not just licensed out of Hong Kong is entering the domestic market through parallel channels, the U.S. version and the UK iPhone 4 are source of supply. Recently, reporter for the China Square and visit the iPhone 4 Hublot Plaza on the parallel importer was informed that the source is not sufficient because iPhone 4, parallel importers may use "leverage supply and demand" for price increases. A parallel importers, said high demand now, and can only accept the booking, "goods to the phone call." The reason is the iPhone 4 global supply remains inadequate.
Prior to that, although China Unicom has repeatedly said, "This year China Unicom on the iPhone implementation of the new contract package scheme, the national market has been in short supply, many cities have emerged out of stock situation", but were people thinks that China Unicom and Apple partner to "hunger therapy", lifting the consumer appetite, resulting in hot sales market illusion. "But, now it is out of stock really serious." IPhone gamers Mr. Dai told reporters, currently 91 mobile phone network, Wei Feng net more well-known Web site, many users of the posts are "complaining" can not buy spot. He believes that, iPhone 4 out has attracted users on the network and microblogging "crowd" shows iPhone 4 is really out of stock, is not intentionally a "starvation diet" or "hungry marketing" means.
LGD shortage of hard screen
"OLED screen can not currently meet the standard of Retina high resolution." In the use of LGD (LG Display) offers the IPS LCD screen as a hard iPhone 4 of the screen material, Jobs has added its praise, that the retina (Retina) IPS is the iPhone 4 hard screen a bright spot, has gone beyond the visual range of people. Therefore, both the iPad or iPhone 4, the display and are based on this screen. However, he certainly did not expect the same accompanied by pain. New York financial firm Rodman & Renshaw senior technical analyst and director Ashok Kumar says that: "LG IPS LCD panel, a low yield will seriously affect the iPhone 4 delivery."
Although this argument has not been LGD confirmation, but the right to British life after its chief executive said demand for Apple products has maintained growth, the company could not meet all of its components (IPS LCD) production. By parts shortages and production of the double impact of the strong market demand, Apple may be delayed in some countries iPad listing. IPS screen with the iPad the same, the iPhone 4 the same result be adversely affected. Ashok Kumar also said that by the IPS screen and is expected to iPhone 4 shipments nearly 50% less than forecast.
analysts believe, IPS hardware screen problem of insufficient supply in the third quarter may be mitigated, first LGD its IPS panel production line to upgrade to the fifth generation, which will help to increase the IPS LCD panel capacity. Second, the market decline in demand for iPhone 3GS Apple can make more concentrated in the iPhone4 on capacity. However, this reporter interviewed Chinese companies related to Apple, the iPhone 4 sales people recognize the good, is released by Apple before the rhythm, but for the IPS screen lead to insufficient supply "No comment."
painting hard to postpone the listing of the white iPhone 4
7 later this month, Apple officially released a statement saying that the white iPhone 4 in the production process because there are problems, be postponed until later this year some time to meet with you. This is also from June 9th iPhone 4 has been officially released, Apple white iPhone 4 second delay in the listing. Multiple interviews reporter learned that the so-called "production process problems," it is because the white iPhone 4 windows on the white paint process complicated and difficult to form a stable mass production.
